Know what the sale left after costs.
Review completed transactions and payouts alongside the acquisition and fulfillment costs you recorded.
Revenue is visible. Everything that matters is not.
Most card sellers can say what they sold last month and not what they made on it, because rates differ per channel and fees land in different places.
Missing costs or sales records leave gaps in the result. Keep those details with the card so the next buying or pricing decision has a useful starting point.
- Net proceeds unclear until payouts are reconciled by hand
- No view of which channel is actually carrying the business
- Repeat buyers invisible as repeat buyers
- Decisions about what to buy made without knowing what sold
What you can see
Customer management and reporting are included from Business.
Transactions and payouts
Purchase and payout records, payout status, and receipts, tied to the sales that produced them.
Fees and proceeds
Review transaction charges and payout records. Compare proceeds with acquisition cost and the other expenses you covered.
Pricing intelligence
Use market research alongside completed sale records when revisiting an asking price or a future purchase.
Customer profiles
Use available customer profiles and purchase history to recognize returning buyers and understand what they have bought.
Customer ownership
On the plans that include it, the storefront customer relationship and its analytics are yours.
Card shop analysis
A shareable outside-in analysis of a shop's online presence, useful as a starting benchmark.
Keep the records needed to assess a sale
Reporting is only as good as the records underneath it.
Sales post against items
Record completed sales against the cards, with the agreed prices and quantities.
Review fees and expenses
Review the destination fees and include acquisition, shipping, and other expenses you covered. Proceeds alone are not profit.
Check payment and payout status
Use the transaction and payout records to confirm the money received rather than treating an asking price as revenue.
Customers accumulate
Review available purchase history to see which customers return and which cards they buy.
Questions people ask
Does this replace my accounting software?
Use Pulltrader records to review card sales, payouts, and your recorded costs. Keep complete business expenses, books, and taxes in your accounting process.
Is a payout the same as profit?
No. Compare the payout with acquisition cost, fulfillment, and other expenses you covered. Missing costs leave the result incomplete.
Which records should I check first?
Check that the sale is completed, review payment and payout status, then compare the proceeds with what you paid and the selling costs.
Know what you kept, not just what you sold.
Keep complete costs and sales records so the result can inform your next decision.